November 18, 2004

The Tombstone Philosophy

The Corporate Social Responsibility ‘movement or integration’ has gathered momentum in similar fashion. ‘The Tombstone Philosophy’, as defined in this piece, is an attitude shared by most companies and organizations across the world. CSR was an alien concept to the world before certain companies were pulled up for their irresponsible and unethical practices. Today, CSR is fast gaining space in journals, magazines and research centers across the world.
The Tombstone Philosophy ‘is an attitude amongst the leadership that negates the need to integrate sustainable practices in organizational management until, the need is abruptly forced upon by activists or certain stakeholder groups.’

 
Posted by thefootprint at 16:08:40 | Permanent Link | Comments (0) |

November 04, 2004

Entrepreneurship and CSR

If we think of an entrepreneur as "someone who is armed with an idea and the conviction to turn it into a product", it becomes quite critical for such a person to be able to develop a sense of Social Responsibility at this early stage.

By Ajay S, Founder and Director, The Footprint

Posted by thefootprint at 14:09:16 | Permanent Link | Comments (0) |

Evolution

There has been a lot of talk about the need for companies to undertake the responsibility of development of communities, environment and its various other stakeholders. Through this article what I would like to take you through is the development of the concept of Corporate Social Responsibility and what it means today. It is interesting to identify why companies today need CSR Consultants to do something that should be intrinsic to their business philosophy.

By Kiran Menon, Founder of The Footprint

Posted by thefootprint at 14:06:07 | Permanent Link | Comments (2) |